BLISHE DAWN

Blishe Dawn is a young lifestyle cosmetic brand derived from the brand ‘Blishe’ launched by actress Jeon In-hwa.The brand identity incorporates the feeling of a still dawn and twinkling stars in product design and scents. 2023

OLDEN DOUGH

Oven baked pizza house / 13-8, Dongpangyo-ro 52beon-gil, Bundang-gu. 2023

ACDROP

AC DROP is a brand derived from an aesthetic skincare line, offering specialized care services for troubled skin as well as a range of basic skincare products. The brand concept originates from the idea of skin temperature. Additionally, the target audience was set as individuals in their 20s and 30s, regardless of gender. The visual aim was designed to be gender-neutral yet bold, adding a trendy touch. 2023

PAWPANG

PAWPANG is a pet care brand dedicated to improving the lives of pets and their owners. It portrays sick pets as “immature children” and likens their adaptation to liners to “going to school,” shaping a unique brand identity. At PAWPANG School, these little ones embrace their individuality while caregivers experience the joy of nurturing them, much like preparing a child for school. 2023

THE SLIMMERS

The Slimmers is a brand targeting modern consumers who, post-COVID-19, are shifting from a focus solely on visible weight loss to a broader, health-conscious lifestyle. The brand emphasizes a youthful and active image with trendy, sophisticated design, highlighting its core themes. Through a combination of typography and layout, it conveys a professional tone that instills consumer trust, while using a visual language that is both feminine and energetic. 2023

TAIL VILLAGE

In rebranding TAIL VILLAGE, we established the framework of the brand based on a utopian story where dogs and cats would genuinely want to live. While this is a fictional world, it is imagined as a secluded island somewhere in England where dogs and cats live like humans, enjoying an elegant lifestyle. 2023

PARAMEAT

“PARAMEAT” is a dry-aged meat brand that underwent a rebranding project, The main brand colors were derived from the distinctive gray and pink hues found in the black exterior and red interior of dry-aged meat, creating a unique brand image uncommon in the general meat and processed meat market High-visibility tone and consistent visual language were used to capture the attention of young consumers. 2023-2024

CARGO CONTAINER

CARGO CONTAINER is a camping brand for campers that are taking a step outside the busy, crowded city and starting their journey into the wild nature. We have come up with the brand name ‘Cargo Container’ meaning that we provide the essential necessities for those that want special camping experience as if we safely deliver something in a huge container box. 2021-2025

LUCY PET

This project involved creating the Korean website for Lucy Pet, enhancing the existing branding from the U.S. headquarters. The design aimed to capture and reflect Lucy Pet’s playful and youthful vibe throughout the site. By incorporating various visual features, we ensured that users would have a positive and engaging experience on the Lucy Pet website. 2023

VETOBE

VETOBE is a specialized veterinary pharmaceutical brand that provides therapeutic and preventive solutions for companion animals at over 5,000 veterinary pharmacies. Its vision is to deliver clear and accurate information about medications to pet owners. 2023